Every photographer has their own style when it comes to editing their final images, and I have developed two distinct looks I created using the tools in Adobe Lightroom: bright and light and muted modern. They are not filters. A lot of people use that vernacular shorthand mistake....I create each look by hand at each location on route we walked during your session, varying the contrast, shadows, whites, blacks, white balance, and color grading for each spot depending on the lighting conditions that day. Most photographers have one edited style that defines their brand. I have two, and you get to choose yours.
My light and bright style is colorful and happy, and true to what your eye sees, just a little more yummy. It is best used on bright and sunny days, as the muted modern style tends to look odd on bright days (depending on the surroundings):
My muted modern style is darker, richer, has more contrast, and really brings out brown tones. Perfect for that out-of-a-glossy-magazine look or a fall vibe. It seems to be all the rage right now with photographers. I love using most of all it in a forested setting because the green melts away and make the subject (you!) the star. It seems to work best on cloudy days. It is harder to get just right so it takes a bit more time, there for it is not available for 20 minute minis, only for standard 30 and 60 minute sessions.
How does choosing work? Within 48 hours of your session, I send a preview album of a few photos edited both ways and have clients choose the look they love most for their final album. It is HARD to choose! Some look better one way, and some look better the other. I ask that they go with their gut and pick one or the other.
Below are some images side by side in each style. It's hard to choose, right?! Which do you prefer? Comment below. I am always curious what people think.